Coaches are Dead ☠️….

But coaching isn’t!

Coaches are the new McDonalds - everywhere you look and mostly garbage. In a world where everyone is a coach, how do you stand out as a… coach?

That’s the problem I’m here to help you solve: how can you stand out, earn trust, get clients, and make impact as a coach!

First

The first thing you can do is stop calling yourself a coach - the term hurts more than helps:

• Overused

• Missused

• Stigmatized

• Generic

Second

Next understand who you are and what you do at a deep level. This will help you communicate and position your difference in a way that connects with their need and sets you apart.

Here are some questions to help you get started:

• What do you value?

• What brings you joy?

• What’s your modus operandi?

• What’s your personality

• What are your interests?

• What’s your vision?

These questions (and others) are key to setting yourself up for long term fulfillment in your business AND setting your brand apart from every other “coach” out there.

Start with Who You Are

If you surf the coaching wave, you’re going to be in for a choppy ride. But if you start by understanding who you are, the whole world will open before you.

Don’t believe me? Unsure how that could be?

I invite you to join me in discovering how the most powerful aspect of positioning your difference is self-discovery.

This is Brand Your Heart Out, where Branding meets Self-Discovery

Every Week

You’ll get a message from me every week with challenging thoughts, step-by-step breakdowns of branding concepts, homework, and resources to make the journey easier.

You’re about to boldly take your business where no one has gone before - because you’ll be the only one doing what you do!

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